Only 3% of U.S. consumers own a smartwatch, Apple has the strongest brand association

With all the attention given to smartwatches and other wearables, you might think that these gadgets are fairly popular among consumers. A new report debunks that notion: Only 3 percent of the U.S. population age 16 and older owns a smartwatch or smartband. The post Only 3% of U.S. consumers own a smartwatch, Apple has the strongest brand association appeared first on Digital Trends.